Collaborating with Roots Young Adult Shelter has been one of the most rewarding experiences of my career. In our initial conversation, we talked about wanting a design approach that felt unique and eye-catching, something with a bit of edge while still showcasing the brightness within the youth they serve. What started as an event pamphlet for their annual fundraiser has grown into countless projects, including a new website, marketing and fundraising collateral, full event signage and promotion, an annual report, and much more.